What do you believe are the most important qualities of a successful service representative? The most, some of the most important qualities would be a person of integrity, a person who's willing to learn. With the insurance business, things are constantly changing. You should be willing to learn and to be that person that is willing to answer and when customers may be upset, be willing to be that person to deescalate a call, to let them know that you're there to assist them. You need to be very knowledgeable about what you're doing and as I said, things do change constantly. Just always be willing to be of assistance to the customer and always let them know that you are there to help. But I think it's so important to be reliable and to make sure that.