I encountered this a lot, especially when I worked for Verizon. Just a customer came in, looked kind of down with their kids, they were looking at the cheapest phone options, I'll say it's the mom. The mom didn't want to spend too much, she said they couldn't afford it, she was getting frustrated with her kids because her kids were like, I want this, I want this. I was able to talk to the mom in a way to get her to relax and kind of go over her bill situation, her financials, see if she could even get approved for the devices. And worked my way around with management to get her some deals and got her going. And she was able to get her kids my phone, so she was pretty happy.