I feel they both start off with the same approach, which is to just empathize with them, but I do feel that they are different. I want to say that the new customer, you would be like researching them, like learning about them and who they are, what kind of person they are, what they do, so you know what they need. And when they're a current customer, it's more about constant communication and seeing if there's anything that you can probably change to tailor it more for how they're already using it. Maybe you can personalize anything for anything that you analyze over the time that they've had the product. So I feel it's more problem solving when it's a current customer, and then when it's a new customer, you're learning about them.