So, what excites me most is I absolutely love doing stuff like this. As I said before, I had an internship with Q94 while I was in college. I loved going to the events, doing the setup, the breakdown, engaging with the fans and the customers. I also had an internship with the Idea Center that I did similar things at events with Volkswagen and some other brands doing promos and giveaways with different products. I help my friends at different events promote their items. So it's just something that I love doing. I love talking to people. I love being at events where people are out and they're having fun. I would envision leveraging these opportunities to build the relationships and drive leads by talking to people and engaging with them and pulling them in and building interest and then finding out how my product can match what it is that they are looking for and how it can maybe make their life easier. So that's what excites me and how I would use that.