Third question about what a successful candidate would do in the first 90 days of this position, obviously is going to be the initial thing is to research and research everything that you have going, what you've been doing in the past, what has been working, what has not been working. I like to look at the target audiences you are targeting and what kind of messages you are sending. I find so much in this business that people talk to themselves in their own language without talking to the people properly that they're trying to reach. So the message doesn't get reached properly to the target audience. So that is the biggest thing is to look at who our target audience is, what you've been saying to them in the past, what you want to say to them, what you want them to hear in order to get their business. So a lot of research, tweaking what might be there already and then from there going on to new and better things.