The strategies that I use to build relationships with Potosia customers is understanding what they need as a customer and being able to have a solution to their need, being able to also build trust with them because if they don't trust you, they don't have the relationship with you, it will be hard for them to give you their money and their time. So I feel like we have to build the trust and we have to be able to solve whatever situation that they are going in and be able to give them something that most people won't be able to, that most insurance companies won't be able to and this comes with knowing your job as a sales associate, by trying to sell them you have to know what they really need so you can give them what they want because the result is what matters and that's the result that keeps them coming.