To me integrity means honestly and doing the right thing at all times, even when it feels wrong. What it means to me is being open and honest. If you make a mistake, admitting to that mistake and finding a solution to fix that said mistake. Being honest, being able to tell a claimant, a customer, or even your boss, you know what, I don't know enough about that to give you enough information, let me find out. I think it takes a lot of integrity to do that, especially in the sales field where we're supposed to be the experts, but at times there's going to be an area that you might not be as proficient in as in another area.