Well, basically, the strategies that I would use to build relationships with customers is to find out their favorite sports team or find out how their child's choir recital went, or, well, possibly, I'll give you an example. When I was working in the hospitality field at a hotel, I was told that it would be nice for me to find out about the customers at our hotel and how long they'd been staying there. It was an extended stay hotel. I was the breakfast attendant, and I would see people in the morning and, you know, first thing and make sure they had their breakfast. And I made a system, a description system, where I would be able to identify the clients. So if there was a game that they were going to see, like an A's game, I would make sure when they came back to the hotel that I would ask them about it. Or if they were going to, like, a festival or something, I would ask them about it. If they wanted something specific that we didn't have on the menu, like a specific condiment, we might order it for them because they've been with us for a while at the extended stay hotel. So that's how I would potentially build relationships with customers by descriptions, by finding out about their favorite sports team, et cetera.