So, some of the strategies that I use to build relationships with customers, you know, empathy, putting myself in their shoes, sorry, I know you got so many options out here and it seems pretty overwhelming, but it is, you know, I'm here to help guide you through this process, you know, I'm going to try to match you with the thing that's going to best suit your needs, you know, to the best of my ability, but also, you know, to empathize a little bit better also letting them know that, you know, like I've been in their shoes before, you know, insurance is a little confusing to figure out all on your own and it can be kind of overwhelming for people, so just sharing that I've been in that position before, but, you know, I can help them find something to suit their needs, I think that's like the main strategies that I'm going to go with.