A successful sales experience that I've had, it was absolutely phenomenal. It's being able to think outside the box and taking something one step further, thinking of something that no one has ever thought of before. When I was a general manager for CVS Pharmacy, once a year we have that traditional St. Jude's Children's Hospital, and when a customer is at a register and they're checking out, you just simply ask them, would you like to make a donation to St. Jude's Children's Hospital? And it's either yes or no, and if it's yes, what can we do to take that one step further to generate more sales for this great foundation and great fundraiser? So out of almost 8,000 stores, my store ended up in the top quarter percent in the whole country, and it's asking the customers the same thing. But thinking outside the box, we were able to generate more money than anyone in my 24-store district for CVS, and this is what I have my staff do, my employees do. When you ask somebody if they'd like to make a donation for St. Jude's Children's Hospital and they say yes, say, how much would you like to donate today? It would blow your mind how many people would say $20 or $50 or $100, and all they had to do is hit the quantity key, scan it, and it was like wildfire. Everyone wanted to be a part of it. So with one donation of $20, it took another store 20 yeses from a customer for $1.