Strategies that I use to build relationships are basically active listening and putting a smile on my face so the warmth comes through because the muscles in the mouth are different and people can perceive that. I like to know their accent, I like to know their pace and their chosen entry points, reading, audio, visual, kinetic, what, so that we can talk on a basis that they're interested in talking about or receiving information for. I like to know what is their turnaround time or what are their deadlines so I know how much bridge building to do or whether I should take notes and work on that later and potential customers always like to know that you're going to give them the best deal possible.