The strategy I use to build relationships with potential customers is I like to treat them like they are personally my family and with that I want them to be able to trust me about anything whether it's insurance, whether it's what baseball team they should like, what basketball team they should like, what school I think their kids should go to or what insurance plan I think their kids should have. But I want them to feel like well if I know Vaughn I can come to him first about anything at all even if it's just a simple thing on insurance related but that they have that trust with me because once you have that trust with somebody that's the most important thing you can have with them.