The challenging objective that I had, the same as everybody probably goes through, is just when you have a little bit of downtime through a month and it seems like every single person you talk to is a no or not right now. Just figuring out different ways to get through it and to figure out how can I figure this thing out. And one of the things is networking. Figuring out Facebook and Instagram and social media and reaching out to multiple different people that even if they're not in the store or any leads, we were able to overcome it by thinking outside the box and figuring out how can we get to people who actually need our service that necessarily either don't know that we're here or don't know how to get in touch with us. So thinking outside the box and just putting boots on the street and figuring out how to do it.