I think my greatest strength in sales is the ability to build rapport with my customers. I have very thorough product knowledge, and so I can listen to a client and when I make a recommendation, they know that they can trust me implicitly. I think my biggest weakness is probably that I find it difficult to sell a product that I don't believe in. I had a previous role in retail sales, and specifically I had a client who came in to purchase a computer system from me. The recommendation from the company was to sell products with the highest margin available. However, after listening to this person and what he needed in a computer system, I found a brand and a product with a slightly lower margin, but that was much better suited to the tasks that he was trying to accomplish. He trusted my recommendation, I actually made the sale, and the client left happy.