Okay, so when I work in a salon, we would have customers that come in that got detailed color as far as highlights and lowlights and they needed certain shampoos and conditioners and if we didn't carry that, I would go and call the other companies to see if they had it and possibly go pick it up for that customer to have it ready for them. Every now and then I would go and I would purchase the product for them and not ask for anything in return because I wanted them to have the best experience possible from customer service on down to the product and I just, I wanted them to see, I wanted to see the customer happy and that made them happy, it made me happy, so.