The biggest challenge that I faced in my last job was when the manager would ask us to do themed tables. I used to work at Barnes and Noble, and I was a bookseller. And although bookselling, it goes beyond just cashing people out. It went into where we would, if you ever walked into Barnes and Noble, there's tables, and they would show you, they would, they would be themed. So like something could be like romance, dark academia, self-help, things like that. And so in that moment, when I was working there, I was still a college student. And so I was reading analytical texts in classic literature, like Frankenstein, Jane Austen, and things like that. And it was extremely challenging for me to find time to actually read for pleasure in those times. And so it was difficult for me to understand kind of like as a consumer of literature, how people were shopping at that time, because I hadn't done it in a while. So because I was in that surrounding of like people who were reading for pleasure, like in not just classical texts, I had to like put myself in that. And so I decided to start reading again for pleasure so that I could understand where the consumer standpoint was when I was, when they're walking into the store. They're not just looking for things to make sense. They want that table. I wanted my table to feel like something I wanted to draw people in. And so I made sure that I started reading for pleasure again, so I could understand what is it that draws people again to books. It goes beyond just, well, I only like this one author. It goes into how can I make them like other authors of the same genre and stuff like that. And so it came down to thinking like the consumer, but then also how would we be able to create profit from that. And so by putting myself in that place and starting to read again, it really made things helpful. So I just, I take my job personally. So I will do all that I can to make sure that the job is done well.